PAID ADVERTISING

Ads that convert worldwide

Google Ads & targeted advertising that earns its fee

Google Ads & targeted advertising that earns its fee

Most businesses waste money on Google Ads because campaigns get set up once and left alone. We run monthly keyword research, write fresh ad copy, adjust bids weekly, and send you a plain-English report. You see every dollar spent and every lead it produced.

Keyword research

300+ terms mapped by intent: service searches, location queries, brand defense. Refreshed every month.

Ad copy & A/B testing

Multiple headlines per ad group, split-tested until we know what drives clicks and cuts wasted spend.

Conversion tracking

Call tracking, form submissions, and GA4 goals set up correctly so you know which ads bring real leads.

Geo-targeting

Ads shown to people in your actual service area, not province-wide spray that inflates costs.

Negative keywords

We block irrelevant searches on day one and keep trimming the list, protecting your ad budget.

Monthly report

Cost per lead, top-performing keywords, what we paused, what we're scaling. Sent before the 5th of each month.

How we work

Audit

We review your site, check competitor CPCs, and set baseline conversion tracking before a single dollar goes to Google.

Build

Keyword research, campaign structure, ad copy, negative lists, and geo settings. All done before launch.

Launch

Campaigns go live with a conservative starting budget. We watch CTR and lead quality daily for the first two weeks.

Optimize

Each month: pause underperformers, scale winners, refresh copy, expand keywords, adjust bids. Repeat.

Packages

Google Ads management starts at CAD 800/mo and audience targeting campaigns at CAD 650/mo. Ad spend, paid directly to the platform, is a separate line item you control.

Google Ads

Starter

Get qualified search clicks.

from $800/mo

  • Up to ~100 keywords, grouped
  • Up to 5 search campaigns
  • Conversion tracking setup
  • Monthly plain-English report
Most popular

Growth

Search, display and YouTube together.

from $1,200/mo

  • Up to ~1,000 keywords
  • Search + display + YouTube
  • Weekly bid optimization
  • Negative-keyword pruning
  • Everything in Starter

Pro

Built for large ad budgets.

from 15% of ad spend

  • Up to 10,000 keywords
  • Google Shopping + Smart campaigns
  • Dedicated account manager
  • Bi-weekly reporting
  • Minimum $1,500 / mo

Fee covers conversion tracking, ongoing optimization, and a plain-English report. Ad spend is separate and paid directly to Google.

Targeting

Starter

Launch and test on paid social.

from $650/mo

  • Up to 5 ad campaigns / month
  • Audience research & lookalikes
  • Landing-page review
  • Conversion tracking setup
  • Monthly plain-English report
Most popular

Growth

Add creative that converts.

from $800/mo

  • Up to 10 ad campaigns / month
  • Creative production (statics & banners)
  • A/B testing on creative
  • Account & funnel recommendations
  • Everything in Starter

Pro

Full-funnel paid social.

from $950/mo

  • Up to 20 ad campaigns / month
  • Pixel + analytics + conversion tracking
  • Competitor analysis
  • Sales-funnel build
  • Everything in Growth

Management fee only. Ad budget is separate and you set it each month.

Frequently asked questions

How long before I see leads?

Most campaigns produce first calls or form submissions within 1–2 weeks of launch. Volume grows as we gather data and optimize over the first 60 days.

Do you guarantee a cost per lead?

No, and be wary of anyone who does. We can share benchmark CPCs for your industry in BC, and we'll set realistic targets before you approve the plan.

Can I set my own monthly ad budget?

Yes. The ad spend goes directly to Google. You can increase or decrease it any month. We manage whatever budget you're comfortable with.

What if my site isn't ready for paid traffic?

We'll tell you before we start. A poorly converting page wastes ad spend, so if the site needs fixes first, we say so. We offer web work separately.

Do I keep my Google Ads account if I leave?

Always. The account is created under your Google login and stays yours. We never hold accounts or data.

Ready to bring qualified leads from Google?

Send us your site and we'll review your current setup. No cost, no commitment.